Flexibility or Structure?
And it’s a learning curve. A giant, steep learning curve, given the speed of change I am embracing!! And that’s not to say it isn’t fun.... it is! And it’s lucky I love change!!!
Traditional business loves structure. It loves the solidity and the conclusions that a structure provides. “Here are the rules. Follow them. Blindly. And your business will run perfectly.” seems to be the accepted approach. Except that it rarely works anymore.
Why? Well it was probably great for the industrial age, when most production could be done by machines - they don’t think much... But now, we are swinging wildly into an age that is all about creativity, about craftsmanship, about possibilities and the unknown. Seth Godin talks about it in The Icarus Deception. It’s the difference between playing it safe and forging your own path. We are in the age of going beyond what is commonly expected now... so what are you going to do?
If your business is set up so that the blind follow the blind, it is going to lead to lots of lemmings falling off the cliff!!
So how do you create your business so that isn’t limited by structure? You embrace flexibility and you embrace awareness. And you choose people who are willing to work in this way. Anyone who joins my team is invited to do so because of their awareness and their flexibility. Without those two energies, they aren’t going to thrive!
So what does this look like?
My host for an overseas event not getting the flyers printed in time for a big event that we could have been promoting at... and not being sure why... and then realising that the dates were wrong - everywhere! That’s awareness. Me not being the least bit upset about this, actually being grateful! That’s flexibility.
What if procrastination could be about awareness? What if you know a whole lot more than you cognitively recognise? What if instead of being frustrated by ‘stupid’ people in your business, you start asking for people with awareness to show up? And by stupid I don’t mean intellectually dim, I mean having a lack of awareness - they are not the same thing!
So, if you are going to put “rules” in place, make sure they are flexible systems that allow for growth and expansion, rather than limited structures that encourage lemmings to mindlessly jump. You know what happens if you jump off a cliff blindly... there’s a big SPLAT at the bottom!
So let’s get practical. Where do you start in turning your business into a nimble, flexible, expansive space? You start with the one simple thing in front of you. What is the structure that is limiting your business the most? Or what is the (non-existent) flexible system that your business most requires to create a more profitable future? That’s where you start. Change or create that... and then go onto the next one!
Renaissance polymath, Leonardo da Vinci said ‘Simplicity is the ultimate sophistication.’ And the Renaissance movement changed the world, with less than 1000 people! So what difference can you create in the world by making your business simpler, more flexible and more ease-filled - for you, your clients and your team? What if this simplicity and flexibility could also decrease the stress seemingly inherent in business?
Have fun exploring!! And if you’d like to know more or talk your ideas out with someone independent, did you know I am available for one-off business coaching sessions via phone or skype, as well as longer coaching programs?
Oh and one more thing... how many policy manuals would you need to create if you had awareness and flexibility as the core of your business? And yes I know some things are required by law... do those of course!! And save your energy and time for creating something much greater for anything that is not essential!!





